For D2C Brands
Replace 30% of your paid social with authority.
Meta CPMs are up 340%. buzzfuzz shifts a chunk of that spend into founder podcast tours and press placements that compound instead of resetting every month.
- Founder podcast tour tuned to your ICP
- Newsletter feature strategy (average 300+ new subscribers per feature)
- Tier-1 press placements (Well+Good, Fast Company, Elle)
- 'As featured in' asset production for site + ads
Founders & brands trust us to get them seen
The CPM math
What replacing 30% of paid social actually looks like
CAC drops 22-40%
Blended CAC when authority runs alongside paid social. Same ad budget, buyers who already trust the founder.
Branded search 4x
Median branded search growth over 12 months for D2C brands running consistent founder-led authority.
34% more revenue
Same total marketing spend, better channel mix. Standard result at $5M-$20M ARR.
What we work on best
D2C categories where authority scales fastest
Supplements & wellness
Skincare (founder-led formulation)
Coffee, tea, craft beverage
Outdoor / performance
Sleep & recovery
Sustainable fashion
Pet products with science angle
Fitness & biohacking