What would authority placements actually return
for your business?
Plug in your numbers. See the 12-month revenue lift: broken out by lead volume, close rate, and sales cycle compression.
Run the numbersYour numbers
Adjust the sliders to match your business. Results update live.
Inbound demos, discovery calls, or qualified inquiries you're having each month.
Annual contract value or average transaction value per new client.
Percentage of qualified conversations that convert to closed deals.
Average days from first conversation to signed contract.
We'll model this for your exact numbers on the call.
Where the revenue actually comes from
More warm inbound
Podcast appearances and editorial placements drive qualified buyers to you who already know your name. We model 20% more conversations per month: typical for clients 90 days in.
Higher close rate
When a prospect has heard you on 2–3 shows before booking a call, they arrive pre-sold. Authority-sourced leads close at 22% higher rates on average than cold or ad-sourced traffic.
Faster deals
Trust is the main bottleneck in B2B sales cycles. When buyers already trust you, the 'getting to know you' phase is compressed. Average clients see 28% shorter cycles within 60 days.